You’ve seen this pattern before: Great resume. Stellar references. Charming in interviews. Your gut said “hire them.”
Three months later, they’re struggling. Six months later, they’re gone. Nine months later, you’re calculating the $250,000mistake.
The frustration isn’t just financial. It’s the embarrassment of explaining another hiring miss to leadership. It’s the self-doubt about your judgment. It’s watching deals go to competitors because the seat is empty or filled with the wrong person.
Interviews reveal likability, not capability. Resumes show accomplishments, not sales DNA. References confirm employment, not future performance. Even the most structured interview process has only 18% predictive validity for sales success.
After evaluating over 1.8 million salespeople over 35 years, Objective Management Group (OMG) has identified exactly what separates top performers from the 74% who are average or weak:
5 specific attributes that either support or sabotage sales execution—including Need for Approval, Comfort Discussing Money, and Supportive Buy Cycle
The combination of Desire, Commitment, Outlook, and Responsibility that predicts sustained performance
From Hunting to Qualifying to Consultative Selling to Closing—each measured with precision
Actual ability to prospect consistently without need for approval or external motivation
Alignment with your exact sales environment, deal size, sales cycle, and buyer level
Unlike personality tests, behavioral interviews, or generic assessments, OMG’s evaluation identifies whether candidatespossess the exact DNA and competencies required for your specific role—before you waste time interviewing them.
| Selection Method | Predictive Validity | OMG Advantage |
|---|---|---|
| Resume screening | 7% | 13x more accurate |
| Unstructured interview | 14% | 7x more accurate |
| Reference checks | 16% | 6x more accurate |
| Personality tests | 23% | 4x more accurate |
| Structured interview only | 26% | 3.7x more accurate |
| OMG Sales Assessment | 95% | Industry-leading |
Define your specific selling environment: hunters vs. farmers, deal size, sales cycle, competition, pricing, decision-maker level
45-minute online evaluation measuring 50+ sales-specific factors across DNA, competencies, and will to sell
Detailed report shows hiring recommendation, competency scores, interview tips, and onboarding focus areas
Save 60% of interview time by focusing on truly viable candidates
Know exactly what you’re getting before you extend the offer
We were losing $400K per bad sales hire and making 2-3 mistakes per year. After implementing OMG assessments with Closer Consulting’s subscription, we haven’t made a single bad hire in 18 months. The ROI is ridiculous.
— Sarah Mitchell, VP Sales, TechLogix Solutions
Instead of paying $400-600 per assessment, our annual subscription gives you unlimited access for just $4,500.
Break-even: Just 8 assessments. Most clients conduct 15-25 per year, saving $4,000-10,000 while gaining strategicconsulting worth $8,000+.
